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News.com published an article wondering what legal action could be taken against users and makers of ad-blocking software: Web ad blocking may not be (entirely) legal
It’s ridiculous for site-owners to worry about this. Users that go through the hassle to use ad-blocking browser plug-ins are unlikely to click ads in the first place. [...]
Patchlink took my advice – sort of. I suggested changing their name to SecureLink after acquiring SecureWave and STAT, but they chose Lumension Security instead.
Their tagline, “Putting Security in a Positive Light”, is a reference to their endorsement of the positive security model they inherited from SecureWave’s Sanctuary, their “application and device [...]
Tags: Anti-Virus · Endpoint Security · Marketing · Patch Management · Patchlink · Positive Security Model · Proactive Security
I may like company X’s algorithms for scanning traffic but hate their GUI. Why does one have to be attached to the other?
Rob tipped me off to some commentary by Mark Curphey about taking advantage of the long-tail phenomenon that the internet has made possible.
What Mark essentially suggests in part 1 is that we [...]
Tags: Appliances · Interoperability · Marketing · Web
In June 2006, Blue Coat Systems bought NetCache from NetApp. The purchase removed their largest competitor from the field and took a key partner away from another of their competitors. It also gave them 1000 new customers and all the support revenue they generate. Brilliant right? Yes, brilliant, but it can [...]
In case you haven’t heard, you can run Apple’s Safari browser on Windows. Why would you want to? Well, according to Apple, it is faster among other things. I would have to agree. This is the reason I use Safari as my primary browser, although I still use Firefox daily for [...]
UPDATE: More on the Patchlink name change here
Patchlink has announced that they will acquire SecureWave, which adds endpoint security to their recent acquisition of the vulnerability scanner STAT Guardian (now Patchlink Scan), and their existing prowess at automated patch management. Last Fall, I told Patchlink that Bit9 would be a good buy for them, [...]
Tags: Anti-Virus · Endpoint Security · Malware · Marketing · NAC · Patch Management · Patchlink · Positive Security Model · Proactive Security · Security
If the craplets weren’t enough to keep you from buying computers from Dell, Sony, HP, et al., this spyware-like behavior by Dell and Google might convince you. The average user doesn’t even notice this though, so who cares. Vendors will keep doing this because it works.
Tags: Marketing · Personal Technology
Mike Masnick of Techdirt summarized his series of posts that everyone in business needs to read and understand. Those who apply his lucid explanation will thrive and those who don’t will eventually fall to the wayside. Redefine the market based on the benefits [...]
Tags: Law and Economics · Marketing
Christopher Hoff opines that content monitoring and protection (CMP) is a feature rather than a market justifying it’s own device in the network. Evidence of the fact can be seen as larger vendors swallow up CMP vendors to add to their feature set. He mentions that Websense acquired Port Authority and McAfee acquired [...]
I just stumbled on an old Forbes article today by Cory Doctorow. He attributes his success to the fact that every book he has published has been free to download and distribute.
Tags: Marketing